Video project introducing KSF animal feed products.
Following their 2023 corporate film, Kyodo Sojitz Feed (KSF) once again chose Right Media to create a product introduction video for their animal feed. While the corporate film focuses on the company, this video is about what distributors and farms buy daily: each feed type, which animals it's for, and how it benefits them.
Watch the project video here: Video introducing KSF animal feed products.
Project information
| Client | Kyodo Sojitz Feed Co., Ltd. (KSF) |
|---|---|
| Product | Animal feed for pigs, poultry, cattle, and goats. |
| Service | Product introduction video |
| Duration | 3 minutes |
Five product groups in three minutes
KSF has many product codes, and viewers are dealers and farm owners who need to find the right type for their herds. Therefore, the video goes through each animal species in turn, with each group having its own segment:
- Pig – The company's strengths include feed for piglets (Mama line), fattening pigs, and sows. The review emphasizes the use of clearly sourced ingredients, which promote healthy gut function in pigs, increase lean meat production, and reduce fat.
- Meat poultry – The Genki line is for colored-feathered chickens, broiler chickens, and meat ducks, supplemented with minerals and digestive enzymes.
- Laying poultry – Genki is designed for laying hens and ducks to produce super-sized eggs, targeting thick eggshells and beautifully colored yolks.
- Beef cattle, dairy cattle – Balanced in energy, minerals, and protein, with added live yeast to stabilize the rumen microbiome and improve fiber digestion.
- Goat – This product line is for meat goats and fattening goats, helping to improve meat quality, reduce urinary retention, and enhance digestion.
The raw material in hand illustrates the idea of "clear origin" in the commentary.
What should a product introduction video for animal feed show viewers?
A video showcasing animal feed needs to show buyers how healthy the animals are, not just the packaging. Therefore, the images should move from the raw materials in the palm of your hand to the herd of cows on the pasture, clean barns, and the farmer standing in the middle of his farm.
The final section introduces the Ichiban brand and spray-drying technology from Japan. The video concludes with the slogan "Japanese Quality – Vietnamese Prosperity," along with the desire to contribute to the sustainable development of agriculture and improve the lives of rural people.
A farmer in the middle of a cattle farm.
Result
KSF has a 3-minute product introduction video for its animal feed, combining all five product groups into one video, suitable for use when working with distributors, at customer conferences, and on online channels. See more about the corporate video Right Media produced for KSF in this article. KSF animal feed industry corporate film.
See more product video projects or refer to advertising video production services.
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