In the field of corporate film production in general and factory movies in particular, anticipating and implementing trends in factory promotional film production is extremely important, creating leverage for business development. Let's explore 4 factory promotional film production trends for 2024 in the article below.
4 latest trends in factory premiere videos.
In the context of rapidly changing film production trends, finding and continuously updating these trends is essential. This is especially true for businesses with large, modern factories and workshops; applying current events or advanced techniques will make factory promotional videos more engaging, transforming otherwise boring content into something captivating for viewers.
This article will discuss and analyze in detail X trends in the production of factory promotional videos, focusing on dynamism and ensuring they align with modern trends.
Focus on factory scale.
This is a traditional trend, yet it remains very popular both now and in the future. The scale and grandeur of the factory will be vividly showcased through realistic imagery, realistically recreated in every frame of the film.
Currently, many businesses choose to use 3D technology in the production of corporate films in general and factory promotional videos in particular. 3D technology helps to simulate real-life images with high visual clarity, allowing viewers to easily visualize the scale and details of the number of workshops, infrastructure, structure, and functions.
Equipment and machinery systems
To enhance the credibility of the factory in particular and the brand name in general, as well as to help customers easily visualize the production process inside the factory, close-up or wide-angle shots of the state-of-the-art equipment and machinery are essential.
Production process and line
These are two extremely important factors that determine the quality of a factory promotional video. Based on the production process and line, a business can confidently assert its professionalism and scale in the business field. This not only builds customer trust but also demonstrates its strength to competitors in the same industry.
Some details that could be included are automated production lines, products being moved by conveyor belts or professional forklifts. The entire process from production to packaging. Close-up shots from a detailed perspective will help viewers appreciate the scale and professionalism.
Other types of films
While also introducing the factory, businesses can choose individual aspects to make the main content stand out, such as workplace safety, hygiene and safety standards in the food industry, and factory tour formats.
These are all efficient and safe production trends that help build a strong brand image for businesses with large-scale, professional factory and workshop systems.
These are the technologies that will be used in the future to produce corporate films in general.
Besides filmmaking trends, technology is also a crucial factor in making any type of film stand out, including factory promotional videos.
And the following two technologies are considered key to the future that filmmakers can consider adopting:
- Virtual reality (VR)This is a completely new form of storytelling that makes it easier for viewers to immerse themselves, allowing them to become the characters experiencing the factory firsthand. It promotes interaction and evokes emotions in the viewer.
- Artificial intelligence (AI)Currently, AI is the most talked-about artificial intelligence tool in the film industry. From script analysis to accurately identifying audience preferences, it helps optimize the creative process in filmmaking in general.
Several factory promotional videos were produced by Right Media.
- This is a promotional video for Kyodo Sojitz Feed KSF.
The corporate video introducing Kyodo Sojitz Feed is vividly portrayed through realistic imagery. Each close-up, detailed shot, and aerial view of the factory showcases a large-scale facility equipped with modern equipment, worthy of customer trust and attracting potential investors.
- This is a promotional video for Far Eastern Polytex Vietnam FENC.
The corporate video for Far Eastern Polytex Vietnam (FENC) incorporates large-scale images of the factory complex. Aerial drone footage showcases the impressive total area of the factory. This is combined with detailed shots of the equipment, machinery, and production processes for plastic resins and polyester fibers, demonstrating a professional and high-standard production process.
- Movie VIETPOWER SWITCHBOARD MANUFACTURE CORPORATION
VietPower Switchboard is both a corporate and factory promotional video produced by Right Media. The film accurately reflects the company's spirit through professional visuals, audio, and English narration. Most of the footage is taken at the factory, featuring professional shots of the interior space, machinery, and production processes, combined with impressive graphics to captivate viewers.
In summary, the four trends in factory promotional video production mentioned in the article above are considered driving forces for the future development of this industry. Embracing these new trends is no longer a simple choice, but a significant milestone marking a transformation in a business's marketing strategy.
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